A theme is a fabulous way to tie your event together and create a sense of unity. Often times we overlook the whole theme idea for corporate affairs…why? This little list is perfect for any event planner!

National Holiday! While it’s key not to get too gimmicky, consider how integrating a holiday theme could give your attendees that desired break (without taking away from productivity). For example: Halloween might be overdone at fall fiestas or social gatherings, but it’s very unusual (and could increase audience engagement!) for a conference to get in on the spooky fun! Ask your AV team if they have a Catchbox (throwable microphone) and toss it around for a football themed party. Some simple red, white, and blue snack items during a break can remind attendees of 4th of july!

 Embrace different Time Periods! Let’s think “glitzy” roaring 20s, “colorful” 60s, or “kitschy” 90’s, which all can be great concepts to start styling your event. An LED Wall displaying images from your chosen era is a great way to assist in transforming a space. We understand that committing your entire event to a time period theme can be tough, especially with corporate events. Try bringing hints of the theme into sessions, lighting, marketing, event branding, name tags and notepads. Simple yet effective!

Bring in Color! Ya’ll, don’t be afraid of using color even with corporate events! Try monochromatic with a pop of color or maybe a 2-3 complimentary color combo. Your production team can assist with a lighting design, as subtle or elaborate as you wish, that embraces your chosen colors!

Don’t be afraid to think outside of the box when planning your next event. Be sure to chat with your professional audio visual team about ways they can help, on the technical side of things, to enhance whatever theme you choose!